NETWORK with executives from:
Adparlor – Aeroplan – Bell Media – Bloomberg – Brand Networks – Burson Marsteller – CBC – CEA – ComScore – CRTC – Degrassi/Epitome Pictures – Dell – Eventful – Facebook – Four Seasons Hotels – Fox Broadcasting – Globe and Mail – Google – Interbrand – Jagermeister – LinkedIn – Live Nation – MasterCard – Microsoft/Xbox – Mobile Roadie – Monster Energy – PointRoll – R/GA – Rogers Media – ROVI Corporation – SAP – Shazam – Socialize Inc. – Sonico – The Marketing Arm – Universal Music Group – Unruly Media – Virgin Mobile – Warner Music Group – Van – and more!!
JOIN captivating conversations surrounding the hottest issues from Interacting with the Connected Home, Starting Conversations Using Content Marketing and Branded Entertainment, Creating a Digital Brand Strategy, Managing the Social Conversation, to Cross-Platform and Multi-Screen Branding and more.
PARTICIPATE in intimate workshops that will show you how to get consumers’ hands on your brands, build your followers, and demonstrate what the top companies are doing right.
Adparlor – Aeroplan – Bell Media – Bloomberg – Brand Networks – Burson Marsteller – CBC – CEA – ComScore – CRTC – Degrassi/Epitome Pictures – Dell – Eventful – Facebook – Four Seasons Hotels – Fox Broadcasting – Globe and Mail – Google – Interbrand – Jagermeister – LinkedIn – Live Nation – MasterCard – Microsoft/Xbox – Mobile Roadie – Monster Energy – PointRoll – R/GA – Rogers Media – ROVI Corporation – SAP – Shazam – Socialize Inc. – Sonico – The Marketing Arm – Universal Music Group – Unruly Media – Virgin Mobile – Warner Music Group – Van – and more!!
JOIN captivating conversations surrounding the hottest issues from Interacting with the Connected Home, Starting Conversations Using Content Marketing and Branded Entertainment, Creating a Digital Brand Strategy, Managing the Social Conversation, to Cross-Platform and Multi-Screen Branding and more.
PARTICIPATE in intimate workshops that will show you how to get consumers’ hands on your brands, build your followers, and demonstrate what the top companies are doing right.
- Wednesday, March 21st, 2012
- Concert Hall
8:00AM - 9:00AM
(1 hour) - Concert Hall
9:00AM - 9:05AM
(5 minutes) - Concert Hall
9:05AM - 9:35AM
(30 minutes)Keynote Presentation
Top Digital Media TrendsPresenterBryan Segal, VP of Canada, ComScore, Canada
Shawn G DuBravac, Chief Economist & Director of Research, CEA (Consumer Electronics Assoc.), USA - Concert Hall
9:35AM - 10:15AM
(40 minutes) - Concert Hall
10:15AM - 10:35AM
(20 minutes) - Concert Hall
10:35AM - 11:35AM
(1 hour)Keynote Presentation
Influencing the Masses: Creating a Digital Brand StrategyModeratorJeff Mancini, Senior Director, Digital Strategy, Interbrand, USAPanelistRob Harles, Global Head, Social Media, Bloomberg (NY), USA
Jason Tafler, Chief Digital Officer, Rogers Media Inc, Canada
Kobi Gulersen, Director of Digital Marketing, MasterCard Worldwide, Canada
Michael Nowlan, CEO & Founder, Marketwire, CANADA - Salon B
10:35AM - 11:35AM
(1 hour) - Concert Hall
11:35AM - 12:05PM
(30 minutes) - Concert Hall
12:05PM - 1:30PM
(1 hour 25 minutes)Keynote Panel
The Future of MediaModeratorRaja Khanna, CEO, AUX (GlassBOX Television Inc.), CanadaPanelistJames Cridland, Managing Director / Radio Futurologist, MediaUK, UK
Jeff Leiper, Director, Strategic Policy, CRTC, Canada
Justin Baird, Innovationist, Aegis Media Pacific / Jumptank, Australia
Jennifer Dettman, Head of Factual Entertainment, CBC - Canadian Broadcasting Corporation, Canada
David U.K., Founder & CEO, Cue Digital, Canada
Tomer Strolight, President, Torstar Digital, Canada - Concert Hall
1:35PM - 2:05PM
(30 minutes) - Concert Hall
2:05PM - 2:20PM
(15 minutes) - Salon B
2:05PM - 3:05PM
(1 hour)Workshop
Tap That Ad: Engaging Mobile Campaigns that Get Consumers’ Hands on BrandsTodd Pasternack, Director, Creative Technology, PointRoll, USA
Cat Spurway-Hepler, SVP, Strategy and Marketing, PointRoll, USA - Concert Hall
2:20PM - 3:05PM
(45 minutes)Panel
Advertising on Mobile and Social MediaModeratorGary Schwartz, Author & CEO, Impact Mobile Inc., CanadaPanelistTarik Qahawish, Director, Digital Marketing & Communications, Aeroplan Canada, An Aimia Company, Canada
Karen Gordon, Director Online Sales, NHL, Canada
Jonathan Sasse, SVP of Marketing, Slacker Personal Radio, USA
Neil Shapiro, Director of Sales, Shazam, USA - Concert Hall
3:05PM - 3:35PM
(30 minutes) - Concert Hall
3:35PM - 3:50PM
(15 minutes) - Salon B
3:45PM - 4:35PM
(50 minutes) - Concert Hall
3:50PM - 4:35PM
(45 minutes)Panel
Cross Platform and Multi-Screen BrandingModeratorDavid U.K., Founder & CEO, Cue Digital, CanadaPanelistJanet Brown, CEO, Cinetic Rights Management LLC, USA
Stephen Stohn, President / Exec Producer, Epitome Pictures / Degrassi, Canada
Maria Hale, VP Television, Head of Programming & Production, Corus Entertainment, Canada
Chris Unwin, Strategic Consultant, Bell Media, Canada - Concert Hall
4:35PM - 5:00PM
(25 minutes) - Concert Hall
5:15PM - 6:00PM
(45 minutes)Panel
Managing the Conversation: Controlling Your BrandModeratorDallas Lawrence, Chief Global Digital Strategist, Burson Marsteller, USAPanelistElizabeth Pizzinato, Senior VP, Marketing and Communications, Four Seasons Hotels and Resorts
Hardie Tankersley, VP, Social Media and Innovation, Fox Broadcasting Company, USA
David Gair, Director SMB Canada Online, Dell Canada Inc., CANADA
Todd Wilms, Social Media Audience Marketing, SAP, USA - Concert Hall
5:35PM - 6:45PM
(1 hour 10 minutes) - Thursday, March 22nd, 2012
- Concert Hall
8:30AM - 9:00AM
(30 minutes) - Concert Hall
9:00AM - 9:30AM
(30 minutes) - Concert Hall
9:30AM - 10:15AM
(45 minutes)Keynote Presentations
Branded EntertainmentPresenterArt Zeidman, U.S. President and chief North American evangelist, Unruly Media, USA
Alex LeMay, CEO/Exec. Producer/Founder, The Shadow Gang, USA
Joe Coleman, CEO, Contently - Ballroom
10:00AM - 10:10AM
(10 minutes)Opening Remarks
WELCOME & OPENING ADDRESSIntroductionNeill Dixon, President, Slacker Canadian Music Week CMW, Canada
Minister Michael Chan, Minister of Tourism and Culture, Ministry Of Tourism (Ontario), Canada - Concert Hall
10:15AM - 10:30AM
(15 minutes) - Concert Hall
10:30AM - 11:15AM
(45 minutes)Panel
Brand-Aid: How To Start Conversations Using Content Marketing and Branded EntertainmentModeratorJay Baage, VP Content & Bus. Development, DMW Digital Media Wire, USAPanelistChris Young, Chairman and CEO, Digital Broadcasting Group, USA
Jean-Guy Niquet, Director, Arkadium Canada, CANADA
Hussein Fazal, CEO, AdParlor, Canada - Concert Hall
11:15AM - 12:00PM
(45 minutes)Panel
Social TV: Interacting with the Connected HomeModeratorTed Cohen, Managing Partner, TAG Strategic, USAPanelistRichard Fawal, Founder, watchparty.tv, USA
Christina Calio, Relationships and Strategy, Media and Entertainment Group, Microsoft Corporation, USA
Eric Albert, Executive Vice-President, Stingray Digital / Galaxie, Canada
Michael S. Papish, Solutions Architecture Director, Rovi Corporation, USA - Concert Hall
12:00PM - 12:30PM
(30 minutes) - Salon B
12:30PM - 1:45PM
(1 hour 15 minutes) - Concert Hall
12:30PM - 1:45PM
(1 hour 15 minutes) - Concert Hall
1:45PM - 2:15PM
(30 minutes) - Concert Hall
2:15PM - 3:05PM
(50 minutes)Panel
Media on Tablets & Mobile DevicesModeratorAntony Bruno, Strategic Advisor/Community Manager,PanelistMichael Schneider, CEO, Mobile Roadie, USA
Daniel R. Odio, CEO, Socialize Inc., USA
Stephen Henrik, Mobile Business Planning and Partnerships, The Globe & Mail, Canada
Thom Cummings, VP, Marketing, Soundcloud, Germany
Daniel Dales, CEO, Smokebomb Entertainment, Canada - Concert Hall
3:05PM - 3:20PM
(15 minutes) - Concert Hall
3:20PM - 4:10PM
(50 minutes) - Concert Hall
4:15PM - 5:00PM
(45 minutes) - Friday, March 23rd, 2012
- Manitoba
11:15AM - 12:15PM
(1 hour) - Salon A
1:15PM - 2:15PM
(1 hour)Featured Session: International Focus
¡HOLA!/OLÁ!: FOCUS ON SPAIN & PORTUGALModeratorRobert Singerman, Brasil Music Exchange, 88tc88, .Music, USAPanelistMarc Lloret, Promoter/Artistic Director, Mercat de Musica Viva de Vic / popArb Festival, Spain
Robert Grima, Head Promoter, Live Nation Spain, Spain
Nuno Saraiva, Consultant/Manager, Fabulous Generation Agency / PAD Artist Collective, Portugal
Maria Llado, Coordinadora de musica, Area de Creacio, Institut Ramon Llull, Spain
Isabel Espuelas, Head Content Industries Department, ICEX, Spanish Institute For Foreign Trade, Spain
Paulo Carvalho, Oficina da Ilusao, PortugalMission ParticipantAlfredo Moré, Management, Misondecuba Productions, Spain
Ben Garcia, Director, Benxeit /Novasonik, Spain
Nikolaj Andersen, Management, Management Blues Bus, Spain
Jordi Puy, Consultant, SónarPro, Spain
Steve Bootland, International Artist Development / Consultancy/Mgr, ThePortugalMusicScene, Portugal
Enric Palau, Co-Director, Advanced Music SL/Sonar Festival, Spain
Joan Vich Montaner, Talent buyer at FIB Benicassim, Benicassim, Spain
Sebastian Vera Campos, Director, Lola Bourne Management & Music S.L., Spain
Carla Urquiza, Promoter / Booker, Benicassim, Spain
Markus “Rogue” Rogonzinski, Manager, Agents 4 Music (A4M), Spain
Ana Figueiredo, Director and Booking Agent, Fabulous Generation Agency / PAD Artist Collective, Portugal
Sara Simoes, Produtores Associados, Portugal
Almudena Heredero, Managing Director, Followspot, S.L., Spain
Carlos Alberto Martins, Manager, Culture Industries Department, Promomadrid - Camara de Comercio de Madrid, Spain
David Jimenez-Zumalacarregui, Director, Heart of Gold, Spain
Paco Fernandez, Founder, Cuervo Music, Spain
Natalia Talayero, CEO, Dejame Decirte, Spain
Mireia Madronero, Booking Agent / International Coordinator, Sones, Spain
Marisa Nieto, SGAE - Fundacion Autor (General Society of Authors & Editors), Spain
Carlos Garcia Doval, Director of Planning and Development, ProMusicae (Productores de Musica de Espana), Spain
Cristian Barros, Heart of Gold, Spain
Cindy Castillo, Gigntik Music, Spain
Toni Anguiano, SINESTAR POULIDOR, Spain
Joan Guardia, Label Manager, La Castanya, Spain
Javier Garcia Calvo, Senior Trade Advisor, Economic & Commercial Office of Spain - Canada - Embassy of Spain, SpainParticipantJavier Tena, Economic and Commercial Counsellor, Embassy of Spain - Economic & Commercial Office, Canada - IMP/Territories
5:00PM - 6:00PM
(1 hour)
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CANADIAN MUSIC WEEK: 2012 Digital Media Summit from media and brand specialists that can help fine-tune your Digital Media strategy and explore the ROI /
Gary Schwartz
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